What Happened to UK Sniffer Dogs After Dragons’ Den?
UK Sniffer Dogs appeared on Dragons’ Den in 2021, Series 18 Episode 8. The business was a scent detection dog training. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Jamie and Gemma Pound walked into the Den in 2021 with a scent detection dog training. They were asking for £70,000 in exchange for 15% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Jamie and Gemma Pound left the Den without backing.
What Happened After the Show
UK Sniffer Dogs is one of those Den stories that actually lasted. The company has now been trading for around 5 years since the pitch.
Is UK Sniffer Dogs Still in Business?
Yes. UK Sniffer Dogs appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at yhangry, Willsow Ltd, Owen Drew, Bubblebog. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 12267657
- Registered Name
- UK SNIFFER DOGS LIMITED
- Incorporated
- 2019-10-17
- Company Type
- ltd
- SIC Codes
- 96090
- Registered Address
- 418 Chartridge Lane, Chesham, Bucks, HP5 2SJ
- Accounts
- micro-entity (period ending 2025-10-31)
- Latest Financials
- Total Assets Less Liabilities
- £14100
- Employees
- 2
- Period
- 1 November 2024 to 31 October 2025
- Officers
-
POUND, Gemma Victoria
— director
418, Chartridge Lane, Chesham, Buckinghamshire, HP5 2SJ, England
-
POUND, Jamie Michael
— director
418, Chartridge Lane, Chesham, Bucks, HP5 2SJ
-
POUND, Gemma Victoria
— director (resigned 2023-11-01)
Friarswood, Chipperfield Road, Kings Langley, Hertfordshire, WD4 9JB, England
-
POUND, Gemma Victoria
— director
Dragons’ Den Tracker