Den Tracker logoDragons’ Den Tracker

What Happened to Un:hurd After Dragons’ Den?

Un:hurd appeared on Dragons’ Den in 2023, Series 20 Episode 7. The business was a app promoting independent music artists. They secured investment from Peter Jones and Deborah Meaden on the show. The business is still active today.

The Pitch

Alex Brees walked into the Den in 2023 with a app promoting independent music artists. They were asking for £120,000 in exchange for 15% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. Peter Jones and Deborah Meaden offered £120,000 for 15%, and Alex Brees accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Un:hurd is one of those Den stories that actually lasted. The company has now been trading for around 3 years since the pitch.

Is Un:hurd Still in Business?

Yes. Un:hurd appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at KiddiWhizz, This Is Unfolded, Other Foods. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
12354719
Registered Name
UN:HURD MUSIC LIMITED
Incorporated
2019-12-09
Company Type
ltd
SIC Codes
70229, 73110, 73200
Registered Address
16 Blackfriars Street, Manchester, M3 5BQ, England
Accounts
total-exemption-full (period ending 2024-12-31)
Latest Financials
Total Assets Less Liabilities
£995362
Employees
14
Period
1 January 2024 to 31 December 2024
Officers
  • BREES, Alex James — director
    16, Blackfriars Street, Manchester, M3 5BQ, England
  • SAVAGE, Hazel Rebecca — director
    16, Blackfriars Street, Manchester, M3 5BQ, England
  • RAUCH, Rico — director (resigned 2023-02-27)
    16, Blackfriars Street, Manchester, M3 5BQ, England
← Series 20 ← Episode 7