Dragons’ Den TrackerWhat Happened to BoginaBag After Dragons’ Den?
BoginaBag appeared on Dragons’ Den in 2011, Series 9 Episode 5. The business was a lightweight, portable toilet. They secured investment from Theo Paphitis on the show. The company was dissolved in 2018.
The Pitch
Kate Castle walked into the Den in 2011 with a lightweight, portable toilet. They were asking for £50,000 in exchange for 30% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Theo Paphitis offered £50,000 for 30%, and Kate Castle accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
BoginaBag did not survive long-term. The company was dissolved in 2018, some 7 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is BoginaBag Still in Business?
No. BoginaBag is no longer in business. Based on available records, the company is dissolved (2018).
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at JogPost Limited, Polkadot Pantomimes, Feeding Your Imagination, Flaggo!. Each has its own story of what happened after the Den.
