What Happened to Flaggo! After Dragons’ Den?
Flaggo! appeared on Dragons’ Den in 2011, Series 9 Episode 5. The business was a board-game flying by country to spell flaggo!. No deal was made — the Dragons decided not to invest. The company was dissolved in 2014.
The Pitch
George Allen walked into the Den in 2011 with a board-game flying by country to spell flaggo!. They were asking for £50,000.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and George Allen left the Den without backing.
What Happened After the Show
Flaggo! did not survive long-term. The company was dissolved in 2014, only 3 years after the Den appearance.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Flaggo! Still Available?
No. Flaggo Limited is no longer in business. Companies House records show the company has been dissolved.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at BoginaBag, JogPost Limited, Polkadot Pantomimes, Feeding Your Imagination. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- dissolved
- Company Number
- 07261075
- Registered Name
- FLAGGO LIMITED
- Incorporated
- 2010-05-21 (ceased 2014-05-20)
- Company Type
- ltd
- SIC Codes
- 32990
- Registered Address
- 9 Condray Place, London, SW11 3PE
- Accounts
- total-exemption-small (period ending 2013-05-31)
- Officers
-
ALLEN, George
— director
9, Condray Place, London, SW11 3PE
-
RIPPON, John Francis
— director
9, Condray Place, London, SW11 3PE, United Kingdom
-
ALLEN, George
— director
Dragons’ Den Tracker