Dragons’ Den TrackerWhat Happened to Crowdity After Dragons’ Den?
Crowdity appeared on Dragons’ Den in 2011, Series 9 Episode 9. The business was a group buying website. No deal was made — the Dragons decided not to invest. The company went into liquidation in 2022.
The Pitch
Rob Beresford and Emma Kennedy walked into the Den in 2011 with a group buying website. They were asking for £200,000.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Rob Beresford and Emma Kennedy left the Den without backing.
What Happened After the Show
Crowdity did not survive long-term. The company was dissolved in 2022, some 11 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is Crowdity Still in Business?
No. Crowdity is no longer in business. Companies House records show the company is in liquidation.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at Shoot It Yourself, Savvylash, Richibrown Organic Botox, The Nuttery. Each has its own story of what happened after the Den.
Companies House Data
- Status
- liquidation
- Company Number
- 07160916
- Registered Name
- CROWDITY LTD
- Incorporated
- 2010-02-17
- Company Type
- ltd
- SIC Codes
- 47990
- Registered Address
- 21-23 Station Road, Gerrards Cross, Bucks, SL9 8ES
- Accounts
- total-exemption-small (period ending 2012-02-28)
- Officers
-
BERRISFORD, Robert Steven
— director
2, Leeward House, Square Rigger Row, London, SW11 3TX, United Kingdom
-
KENNEDY, Emma
— director
1a, Atheldene Road, London, SW18 3BN, United Kingdom
-
BERRISFORD, Robert Steven
— director