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What Happened to Fashion design house (Purl Alpaca Designs Limited) After Dragons’ Den?

Fashion design house (Purl Alpaca Designs Limited) appeared on Dragons’ Den in 2014, Series 11 Episode 12. The business was a wool based knitting patterns for clothing. No deal was made — the Dragons decided not to invest. The business is still active today.

The Pitch

Tracy Birch and Kari-Helene Rane walked into the Den in 2014 with a wool based knitting patterns for clothing. They were asking for £125,000 in exchange for 25% of the business.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Tracy Birch and Kari-Helene Rane left the Den without backing.

What Happened After the Show

Fashion design house (Purl Alpaca Designs Limited) is one of those Den stories that actually lasted. Having appeared on the show in 2014, the business has now been trading for over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.

Is Fashion design house (Purl Alpaca Designs Limited) Still Available?

Yes. Purl Alpaca Designs Limited appears to still be trading. Companies House records confirm the business is currently active.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Bobo Buddies, LUX Creations Ltd (renamed Clear Notes), Cheeky Chompers, Treatment Saver. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
active
Company Number
06530118
Registered Name
PURL ALPACA DESIGNS LIMITED
Incorporated
2008-03-11
Company Type
ltd
SIC Codes
14390
Registered Address
Little Common Farm Bungalow The Broadway, Bourn, Cambridge, CB23 2TE, England
Accounts
micro-entity (period ending 2025-03-31)
Latest Financials
Total Assets Less Liabilities
-4821
Employees
0
Period
1 April 2024 to 31 March 2025
Officers
  • BIRCH, Tracy Elizabeth — director
    6 Regatta Court, Oyster Road, Cambridge, CB5 8NS
  • SPENCE, Iain Douglas — director
    Little Common Farm Bungalow, The Broadway, Bourn, Cambridge, CB23 2TE, England
  • SPENCE, Irena Jozefa — director
    Little Common Farm Bungalow, The Broadway, Bourn, Cambridge, CB23 2TE, England
  • PECK, Adrian Michael — secretary (resigned 2010-02-09)
    Scotland Farmhouse, Scotland Road, Dry Drayton, Cambridge, CB3 8AU
  • RANE, Kari-Helene — secretary (resigned 2017-04-30)
    Anderson & Co., Sumpter House, 8 Station Road, Histon, Cambridge, CB24 9LQ
  • PECK, Heather Lydia — director (resigned 2009-02-17)
    Scotland Farm House, Dry Drayton, Cambridge, Cambridgeshire, CB3 8AU
  • RANE, Kari-Helene — director (resigned 2017-04-30)
    58a, Seven Sisters Road, Holloway, London, N7 6AA
← Series 11 ← Episode 12