Dragons’ Den TrackerWhat Happened to Karisma Kidz After Dragons’ Den?
Karisma Kidz appeared on Dragons’ Den in 2014, Series 11 Episode 11. The business was a dolls aiding children with mental health issues. No deal was made — the Dragons decided not to invest. The business is still active today.
The Pitch
Erika Brodnock walked into the Den in 2014 with a dolls aiding children with mental health issues. They were asking for £60,000 in exchange for 10% of the business.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Erika Brodnock left the Den without backing.
What Happened After the Show
Karisma Kidz is one of those Den stories that actually lasted. Having appeared on the show back in 2014, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is Karisma Kidz Still in Business?
Yes. Karisma Kidz appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at EnergyEGG (renamed Egg Lighting), JK Worldwide (PlayAway Case), Glow Faster, SuperTie. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 08040295
- Registered Name
- KARISMA KIDZ LIMITED
- Incorporated
- 2012-04-23
- Company Type
- ltd
- SIC Codes
- 62011
- Registered Address
- 16 Foresters Close, Wallington, Surrey, SM6 9DH
- Accounts
- micro-entity (period ending 2025-04-30)
- Latest Financials
- Total Assets Less Liabilities
- -180058
- Employees
- 0
- Period
- 2024-05-01 to 30 April 2025
- Officers
-
BRODNOCK, Erika Elaine
— director
16, Foresters Close, Wallington, Surrey, SM6 9DH, England
-
BRODNOCK, Erika Elaine
— director