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What Happened to Leaf Books After Dragons’ Den?

Leaf Books appeared on Dragons’ Den in 2006, Series 3 Episode 1. The business was a short story books aimed for coffee shops. No deal was made — the Dragons decided not to invest. The company was dissolved in 2015.

The Pitch

Cecilia Morreau walked into the Den in 2006 with a short story books aimed for coffee shops. They were asking for N/A.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Cecilia Morreau left the Den without backing.

What Happened After the Show

Leaf Books did not survive long-term. The company was dissolved in 2015, some 9 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Leaf Books Still in Business?

No. Leaf Books is no longer in business. Companies House records show the company has been dissolved.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Eggxactly, NovaFlo, Stealth Table, Nitty Gritty Ltd. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
05458497
Registered Name
LEAF BOOKS LIMITED
Incorporated
2005-05-20 (ceased 2015-07-07)
Company Type
ltd
SIC Codes
58110
Registered Address
32 Pengwern Road, Cardiff, CF5 4BQ
Accounts
total-exemption-small (period ending 2013-05-31)
Officers
  • DAVIES, Kevin Andrew — director
    32, Pengwern Road, Cardiff, CF5 4BQ, Wales
  • HEYMAN, David — secretary (resigned 2012-08-03)
    32, Pengwern Road, Cardiff, CF5 4BQ, Wales
  • MORREAU, Cecilia — secretary (resigned 2011-06-20)
    8 Georgetown, Gwaelogarth, Cardiff, CF15 9HF
  • BURNS, Samantha Ruth — director (resigned 2011-06-20)
    4c Romilly Road, Canton, Cardiff, South Glamorgan, CF5 1FH
  • HEYMAN, David — director (resigned 2012-08-03)
    2, Hastings Place, Penarth, South Glamorgan, CF64 2TD, United Kingdom
  • LLEWELYN, Barrie — director (resigned 2006-04-12)
    Laurel House, Groesfaen, Pontyclun, Rhondda Cynon Taff, CF15 9HF
  • MORREAU, Cecilia — director (resigned 2012-01-01)
    8 Georgetown, Gwaelogarth, Cardiff, CF15 9HF