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What Happened to Magnet-Ease After Dragons’ Den?

Magnet-Ease appeared on Dragons’ Den in 2014, Series 12 Episode 6. The business was a magnet golf tees. No deal was made — the Dragons decided not to invest. The business is still active today.

The Pitch

Rob Goodman and Nigel Travis walked into the Den in 2014 with a magnet golf tees. They were asking for N/A.

Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.

The Deal

No deal was made. The Dragons weren’t persuaded to invest, and Rob Goodman and Nigel Travis left the Den without backing.

What Happened After the Show

Magnet-Ease is one of those Den stories that actually lasted. Having appeared on the show back in 2014, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.

Is Magnet-Ease Still in Business?

Yes. Magnet-Ease appears to still be trading.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at Pants On Fire Games Ltd, Just For Tiny People (renamed Fun With Mum), Stowaway Designs Limited, KAZbrella. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
dissolved
Company Number
08586746
Registered Name
MAGNET-EASE LIMITED
Incorporated
2013-06-26 (ceased 2015-09-01)
Company Type
ltd
SIC Codes
32300
Registered Address
2 Horseman Court, Copmanthorpe, York, YO23 3WH
Accounts
null
Officers
  • TRAVIS, Alexis — secretary
    30, Top Lane, Copmanthorpe, York, YO23 3UJ, England
  • GOODMAN, Robert Benjamin — director
    2, Horseman Court, Copmanthorpe, York, YO23 3WH, England
  • TRAVIS, Nigel David — director
    2, Horseman Court, Copmanthorpe, York, YO23 3WH, England