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What Happened to Media Displays After Dragons’ Den?

Media Displays appeared on Dragons’ Den in 2010, Series 8 Episode 10. The business was a mobile digital advertising service. They secured investment from James Caan on the show. The company went into liquidation in 2023.

The Pitch

Ian Taylor walked into the Den in 2010 with a mobile digital advertising service. They were asking for £80,000 in exchange for 45% of the business.

The pitch landed well enough in the Den that at least one Dragon decided to back it.

The Deal

A deal was struck on the show. James Caan offered £80,000 for 45%, and Ian Taylor accepted.

It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.

What Happened After the Show

Media Displays did not survive long-term. The company was dissolved in 2023, some 13 years after the pitch.

This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.

Is Media Displays Still in Business?

No. Media Displays is no longer in business. Companies House records show the company is in liquidation.

Related Companies

If you’re curious about other businesses from the same episode, you might also want to look at My Babiie ltd, Mobile Sentry, Alago, GaBoom. Each has its own story of what happened after the Den.

Watch the Pitch

Companies House Data

Status
liquidation
Company Number
05051885
Registered Name
MEDIA DISPLAYS LIMITED
Incorporated
2004-02-23
Company Type
ltd
SIC Codes
73110
Registered Address
Yorkshire House, 7 South Lane, Holmfirth, West Yorkshire, HD9 1HN
Accounts
total-exemption-full (period ending 2022-08-31)
Latest Financials
Total Assets Less Liabilities
£733842
Employees
15
Period
1 September 2021 to 31 August 2022
Officers
  • TAYLOR, Ian — director
    Yorkshire House, 7 South Lane, Holmfirth, West Yorkshire, HD9 1HN
  • GILLIES, Brian George — secretary (resigned 2010-03-31)
    167 Watling Road, Castleford, West Yorkshire, WF10 2QY
  • KIRK, Claire — secretary (resigned 2007-12-10)
    1 Coxley Dell, Horbury, Wakefield, West Yorkshire, WF4 5LF
  • TAYLOR, Ian — secretary (resigned 2006-03-17)
    The Ash, Oakland Crescent, Wakefield, WF4 4VB
  • @UKPLC CLIENT SECRETARY LTD — corporate-nominee-secretary (resigned 2004-03-19)
    5, Jupiter House, Calleva Park, Aldermaston, Reading, RG7 8NN
  • COOKE, Kevin — director (resigned 2007-05-24)
    Gilroyd, Vicarage Lane, Redbourne, Lincolnshire, DN21 4QW
  • STARK, Rory Ian — director (resigned 2004-12-15)
    3 Pretoria Avenue, Morpeth, NE61 1QE
  • @UKPLC CLIENT DIRECTOR LTD — corporate-nominee-director (resigned 2004-03-19)
    5, Jupiter House, Calleva Park, Aldermaston, Reading, RG7 8NN
  • HYDRAVISION SOLUTIONS LIMITED — corporate-director (resigned 2007-05-18)
    Gilroyd, Vicarage Lane, Redbourne, Lincolnshire, DN21 4QW