Dragons’ Den TrackerWhat Happened to The Freefold After Dragons’ Den?
The Freefold appeared on Dragons’ Den in 2014, Series 11 Episode 11. The business was a lightweight crease-free suit carrier. No deal was made — the Dragons decided not to invest. The company was dissolved in 2019.
The Pitch
Tony Higson walked into the Den in 2014 with a lightweight crease-free suit carrier. They were asking for N/A.
Despite their best efforts, the pitch didn’t convince the Dragons to open their wallets.
The Deal
No deal was made. The Dragons weren’t persuaded to invest, and Tony Higson left the Den without backing.
What Happened After the Show
The Freefold did not survive long-term. The company was dissolved in 2019, some 5 years after the pitch.
This is not an unusual outcome. The majority of businesses that appear on Dragons’ Den, deal or no deal, don’t make it in the long run. The show can provide a platform and capital, but it can’t substitute for a sustainable business model.
Is The Freefold Still in Business?
No. The Freefold is no longer in business. Based on available records, the company is dissolved (2019).
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at EnergyEGG (renamed Egg Lighting), JK Worldwide (PlayAway Case), Karisma Kidz, Glow Faster. Each has its own story of what happened after the Den.
