Dragons’ Den TrackerWhat Happened to The Great British Porridge Company After Dragons’ Den?
The Great British Porridge Company appeared on Dragons’ Den in 2019, Series 17 Episode 2. The business was a porridge. They secured investment from Tej Lalvani on the show. The business is still active today.
The Pitch
Jacqueline Barleycorn and Matt Hunt walked into the Den in 2019 with a porridge. They were asking for £60,000 in exchange for 22% of the business.
The pitch landed well enough in the Den that at least one Dragon decided to back it.
The Deal
A deal was struck on the show. Tej Lalvani offered £60,000 for 22%, and Jacqueline Barleycorn and Matt Hunt accepted.
It’s worth noting that Dragons’ Den deals agreed on camera often go through further negotiation off-screen. Some complete as shown; others are renegotiated or never finalise at all. The company’s subsequent trading history is the clearest indicator of what actually happened.
What Happened After the Show
The Great British Porridge Company is one of those Den stories that actually lasted. Having appeared on the show back in 2019, the company has now been trading for well over a decade — an outcome that puts it ahead of the vast majority of startup ventures, let alone television pitches.
Is The Great British Porridge Company Still in Business?
Yes. The Great British Porridge Company appears to still be trading. Companies House records confirm the business is currently active.
Related Companies
If you’re curious about other businesses from the same episode, you might also want to look at The ShowerGem, Churchill Gowns, Yboo, Alissa Sports. Each has its own story of what happened after the Den.
Watch the Pitch
Companies House Data
- Status
- active
- Company Number
- 10753584
- Registered Name
- THE GREAT BRITISH PORRIDGE COMPANY LTD
- Incorporated
- 2017-05-04
- Company Type
- ltd
- SIC Codes
- 10612
- Registered Address
- Unit 8 Downsbrook Trading Estate, Southdownview Way, Worthing, BN14 8NQ, England
- Accounts
- total-exemption-full (period ending 2024-12-31)
- Latest Financials
- Total Assets Less Liabilities
- £4066
- Employees
- 0
- Period
- 01 January 2024 to 31 December 2024
- Officers
-
HUNT, Hayley Christina
— director
Unit 8, Downsbrook Trading Estate, Southdownview Way, Worthing, BN14 8NQ, England
-
HUNT, Matthew Richard
— director
22, Homefield Road, Worthing, BN11 2HZ, England
-
BARLEYCORN, Jacqueline Fiona
— director (resigned 2022-03-08)
Unit 8, Downsbrook Trading Estate, Southdownview Way, Worthing, BN14 8NQ, England
-
HUNT, Hayley Christina
— director (resigned 2017-09-29)
22, Homefield Road, Worthing, W. Sussex, BN11 2HZ, United Kingdom
-
HUNT, Hayley Christina
— director